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Supermarket Sweep

About Supermarket Sweep

Supermarket Sweep is a game show set on an actual supermarket created by retailers.

The game consists of three teams of two, each with a clock that starts with 60 seconds on it. The teams then attempt to add as much time to their clock by answering questions and riddles posed by host Dale Winton. The time they accumulate determines how long they have in the 'Big Sweep' round to run around a studio mock-up of a supermarket, collecting shopping items. The team with the shopping trolley filled with items of the most value wins the chance to enter the final 'Super Sweep' prize round.

Within the game there were a number of rounds.

Mini Sweep
The Mini Sweep is a question round. On answering a question correctly, they have 10 seconds added to their clock. Dale then gives the winning contestants a clue as to which item he requires. The contestants then have to find the item with a "Supermarket Sweep" logo on within the supermarket and return to the start with it within 30 seconds for a bonus cash sum to their sub total.

There are a variety of possible games possible each week including Wordsearch, Totals, Memory Game, Dale's Bluff and Scrambled Letters. Each correctly answered question or riddle is rewarded with 10 seconds added to the contestants' clock. Some games offer a bonus 30 seconds if all contestants agree on an answer and that answer is correct.

A Round Robin is then played, where if a team answer a question correctly contestants switch with their partners tasked with answering the next question.

Big Sweep
This is the round where the contestants enter the aisles, starting with the team with the most time on their clocks and followed by the other two teams according to their times. The aim of this round is to gain as much value in their trolleys as possible in order to go on to the Super Sweep game. Various bonuses are available to boost their totals and there are penalties for dropped items.

- Pick 'n' Mix Bonus: 500g of five different varieties of sweets weighed up is worth £50 on their subtotal.
- Manager's Special Bonus: teams must find a tin marked with their own team colour for a £50 bonus.
- Shopping List Bonus: Dale gives a shopping list of 3 items for the contestants to find. All three must be collected for a bonus of £100. No partial credit can be given.

Inflatables such as fruit, cake, wine bottles and a guitar are worth £25, £50, £75 or £100. Contestants are only allowed to collect one per team and do not know its value until after the sweep is complete.

Penalties: Dale gives a penalty of £25 to teams who leave dropped items or break store items.


Super Sweep
The team with the higher Big Sweep total, added with their sub total from bonuses and previous rounds, keeps their money and advances to the Super Sweep. The team have 60 seconds to find the £5,000 prize (formerly £2,000), by solving three clues. The first clue is given by Dale and time doesn't start until the clue has been read. The team must find the item from the clue to get the next clue. The second clue leads the contestants to the final item, behind which the money is found. The team has to find all three items and have their hands on the money before time expires. If they don't, they only leave with the cash equivalent of the value of the goods in their trolley.


  1. Which episode was on 13/4/15

    John Ashworth 14 April 2015

  2. Hi there,

    I wonder if you can solve a mystery, yesterday 26th April 2015 at 17:00pm on Challenge TV my Nan was watching Supermarket Sweep & she said that the cameras suddenly went out of focus & she saw the back of Dale Winton's head, could barely hear the voices & a huge black rat ran across the screen! Did this happen? Or did perhaps my Nan have a tiny power nap & dream it?!

    Many thanks

    Kind regards


    Carole Carter 27 April 2015

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